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Southland Pools/Spas Inc.

Concrete Pool Installation, Swimming Pool Remodeling,

About us

Swimming Pool concrete/shotcrete construction and remodel. Inground builder and remodel concrete pools. Southland Pools/Spas Inc. has been building new pools in San Diego for over 30 years (Ca. C-53 lic. #703906 issued in 1995). We have the swimming pool construction team and expertise and we only build a limited number of pools per year. No mass pool production here. We are NOT a purchased franchise pool company, or instant inexperienced builder.... Call JIM and schedule a no-obligation site visit today. We love pools! Each is unique in its own design. We have been designing and building custom shotcrete swimming pools in San Diego county for over 30 years. Each pool we custom build utilizes new cutting -edge technology, solid engineering and experienced experts handcrafted your pool. Call Jim today and join our growing family of satisfied clients. We always listen then design and build each pool. It's easy just call or email today. You will be glad you did.

Business highlights

38 years of experience

Memberships & Affiliations

Designed and built my first eco-friendly highly efficient swimming pool in 1999. See my website for energy efficient swimming pool construction.

Amenities

Free Estimates

Yes

Warranties

Yes

Reviews
5.020 Reviews
Number of StarsImage of DistributionNumber of Ratings
5
95%
4
5%
3
0%
2
0%
1
0%

Filter reviews by service

Showing 1-20 of 20 reviews
Steve H.
Jul 2026
5.0
I had the pleasure of meeting Jim and discuss my issue with my outdated pool pump. He was genuine and politely explained how modern systems work and days before we met, he gave me several instructions on how to solve immedite problems I was having. I highly recommend Southland Pools/Spas Inc. for any projects needed to keep your water systems afloat.
Response from Southland Pools/Spas Inc.
"My pleasure Steve. Thanks, JIM"

Tyler B.
Jul 2026
5.0
Google Review
Had the pleasure of meeting Jim and speaking with him. He has 30 years of experience and is an honest and reputable pool contractor.

Rita G.
Dec 2025
5.0
Google Review
We had a new pool built by Southland Pools and Spas, several years ago. The pool came out beautifully! We have enjoyed it many months throughout the year. Jim Ferries did a great job directing the installation of the pool . We love the end results! The Baja bench and mosaics are always complimented on. Our grandchildren love to visit and enjoy the pool!!

Donald D.
Dec 2025
5.0
Google Review
In late 2022 I started interviewing several pool contractors to build my pool and spa, During this process, I had the pleasure to meet with Jim. The other guys were just okay, but from the very start I sensed that Jim was very experienced and knew what he was talking about! The whole construction project with Jim and his company ran very smoothly - progress dates were kept and the quality of the finished pool, spa and patio was outstanding. We made a few changes mid-stream, but Jim was always right there to fold in the changes and in some cases was able to offer some better suggestions on how best to achieve the look and feel we wanted. Jim and his crew were highly professional, polite and delivered what was promised without any delays. I highly recommend Jim and his company Southland Pools and Spas.

Russell B.
Dec 2025
5.0
Google Review
Southland did a great job remodeling our pool. Installed new coping, new tile, new plaster, and an awesome automatic pool cover.

ElRoy P.
Dec 2025
5.0
Google Review
Excellent personal interactions. Easy to talk to. Willing to educate those with limited knowledge about the process of and benefit s of phases and details of your project. Lots of experience and knowledge so you don’t need to know all the little details. Decide what you want, then relax. It will be better than you imagined . We love our newly remodeled pool!! Thanks Southland pools and Jim!!

Cynthia V.
Feb 2025
5.0
Yes, I recommend this pro
$83,000
We had a great experience with Southland Pools. Jim streamlined the whole pool process for us by handling everything from permits, payments, design, deadlines, equipment, expectations, construction and crew. The pool of our dreams was completed, as promised, with minimal inconvenience to our families daily routine. So glad we went with Jim!

Don D.
Feb 2025
5.0
Yes, I recommend this pro
Southland Pool & Spa‘s did a fantastic job on my new pool and spa. Jim stayed in constant communication with his crew and was always on top of the project progress. He is very knowledgeable and offered many great recommendations on the design and features that we should include, and we are so glad we took him up on his suggestions because the pool is absolutely beautiful and very functional.Jim completed the project on time and right on budget. From the initial permitting on through digging, plumbing, electrical, plaster and deck installation, everything ran smoothly. We have now enjoyed three seasons with the pool and our entire family could not be happier! I would highly recommend Jim and his company for any pool or spa needs.

Rick S.
Mar 2022
5.0
Concrete Pool Installation
Yes, I recommend this pro
$750,000
After long process, do to Covid-19 pandemic, we are very pleased with the outcome. It is like a work of art! Very excited to have grandchildren break in the pool this summer.

Janet M.
Jan 2020
5.0
Swimming Pool Remodeling
Yes, I recommend this pro
Jim is great to work with. He responds quickly and explains all options. I highly recommend him and am extremely happy with my pool.

Mark E.
Jan 2020
5.0
Yes, I recommend this pro
Jim is very helpful and professional. He would be the person I will call on any other issues with my pool.

Nissa N.
Oct 2019
5.0
Yes, I recommend this pro
As an anxious mom, I was very pleased with how Jim was calm and understanding of all my concerns. I recommend his company and it has brought so much fun to our lives.
Response from Southland Pools/Spas Inc.
"Thank you, Nissa, it was my pleasure to build the pool you always wanted. Your backyard transformation from the enclosed patio to an open inviting backyard was very rewarding. You folks, along with your dad, are some of my favorite clients of all time. I hope you enjoy the pool and spa for years to come. Sincerely, Jim"

Jason N.
Aug 2019
5.0
Yes, I recommend this pro
Jim and his crew were very professional every step of the way. From design to completion Jim was always very communicative via text, email or phone. He always answered all our questions and worked with us to get it right and within budget. Even now that the project is complete he still answers any questions that come up. I highly recommend.

Mark S.
Jan 2019
5.0
Yes, I recommend this pro
$60,000
Jim did a great job giving us the pool we have been dreaming of for years. I highly recommend them.

Adrian C.
Dec 2018
5.0
Yes, I recommend this pro
We researched and contacted about 7 major pool builders in the San Diego area. From among those businesses, Jim was among the most responsive. We were able to schedule our appointment promptly and Jim impressed us with his knowledge about pool building. We wanted a simple rectangular pool to match out midcentury modern house, but our backyard had a large slope. This made it difficult to place the pool in a way where if wouldn't stick above ground at the deep end. Jim from Southland Pools proposed an elegant solution with a raised patio and spa and steps leading down to the pool. In his proposal he also included a retaining wall to match the style of our house. He took care to listen to our vision and worked with us to make adjustments as the construction progressed and we requested changes to the patio layout. Our experience with other builders was that they would not be willing to help us build the patio (only the pool) and none would tell us that our original design didn't work with our landscape. Jim was very polite but also let us know what parts of our vision wouldn't work technically and always offered an alternative solution. In fact, his knowledge of how pools are built was much more useful to us during the planning process than a sales pitch from all the competitors. Jim's offer also was the most competitive, including the patio work and upgrades (i.e., lights, salt, pebble, auto refill). Once our permits were secured (~ 2 months for us in SD County expect costs not included in contract), work progressed rapidly with Jim overseeing each stage in person. Jim's workers and sub-contractors were professional and highly skilled. The quality of work was excellent, and we are very happy with a beautiful new pool matching the mid century modern style of our home.

Jon G.
Dec 2017
5.0
Yes, I recommend this pro
$50,000
After meeting with five pool contractors, we chose Southland hands-down. The owner, Jim, truly understood our vision and designed a pool within our budget. No matter which company you decide to handle your project, understand you are at the mercy of their subcontractors. Coming from the landscape industry, I am familiar with how difficult this can become to maintain a completion deadline. Jim provided a relatively seamless transition from one milestone to the next and even finished a week early - this is priceless! He was on-site every single day work was being performed to insure the job was done right the first time with quality being paramount. Honesty, Integrity and Quality - what more could you ask for in a contractor? You get the total package and experience with Southland.

Dana W.
Dec 2016
5.0
Yes, I recommend this pro
$3,000
Jim installed a pool heater on my in ground pool. The heater is working and so far I see no problem although it has been only a couple of weeks from the install date. I did pay a bit more due to his experience in being a pool contractor and I think he did a good job. He has checked back with me a couple of times to make sure that everything was working correctly. He is a pleasant and professional man.
Response from Southland Pools/Spas Inc.
"Thank you Dana, it was a pleasure working with you. And I am so glad that S.D.G.&E. was able to find and fix (at no charge) your house gas supply problem that I discovered when installing your new pool heater."

Candace H.
Jan 2015
4.0
Yes, I recommend this pro
Very fast response but late for appt. Seemed knowledgable and professional.

Gayle Q.
Dec 2014
5.0
Yes, I recommend this pro
He was very responsive.

John S.
Nov 2014
5.0
Yes, I recommend this pro
$55,000
They delivered on time and in budget. The design was a perfect fit for our yard and the equipment supplied was the current state of the art. The owner, Jim, took no short cuts and the final product was excellent.

Licensing

Licensed*

Trade License Number

703906

Trade License Expiration

09/30/2026

State Contractor License Requirements

All statements concerning insurance, licenses, and bonds are informational only, and are self-reported. Since insurance, licenses and bonds can expire and can be cancelled, homeowners should always check such information for themselves. To find more licensing information for your state, visit our Find Licensing Requirements page.

*Contact business to see additional licenses.

FAQ

Southland Pools/Spas Inc. is currently rated 5.0 overall out of 5.

Monday: 8:00 AM - 5:00 PM Tuesday: 8:00 AM - 5:00 PM Wednesday: 8:00 AM - 5:00 PM Thursday: 8:00 AM - 5:00 PM Friday: 8:00 AM - 5:00 PM Saturday: 9:00 AM - 3:00 PM Sunday: Closed

Yes, Southland Pools/Spas Inc. offers free project estimates.

No, Southland Pools/Spas Inc. does not offer eco-friendly accreditations.

No, Southland Pools/Spas Inc. does not offer emergency services.

Yes, Southland Pools/Spas Inc. offers warranties.