The Benefits of Choosing Brand Name Flooring

by Matt Goering

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With any remodel, renovation, or addition, homeowners are forced to make the tough decision between choosing brand name flooring materials and shopping around for less known, and usually less expensive, alternatives. It's never an easy choice, but there are certain advantages to going with a large brand name company.

Reason #1: Selection
Maybe the best reason to pay a little extra for brand name products is the increased selection you'll find by choosing a large supplier. Mohawk carpet, for example, offers four different lines of carpet, each with a least six different carpet weaves. Excluding wide choices of colors and other options, that's already 24 different carpet styles to choose from just by focusing your search on Mohawk carpet for your carpeting needs. And because Mohawk carpet has so many resources (financial and otherwise) to draw from in developing their lines, you can be sure the lines you are choosing from are some of the best made and most fashionable carpets on the market.

Reason #2: Track Record
There is a reason companies like Mohawk flooring have risen to such success. It's because they've proven year in and year out that they provide quality products across the board. What does this mean for you as a customer? It means once you find a brand name you're comfortable with, it's wise to stick to it. Again, using Mohawk as an example, if you're happy with your Mohawk carpet, why not choose Mohawk laminate flooring for any laminate needs you have? In fact, Mohawk flooring deals in carpet, ceramic tile, laminate, hardwood, area rugs, and more. If you find a large brand name company you feel you can trust, your flooring decisions from there on out are practically made for you.

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Reason #3: Innovation
Another reason to go with the big brand name companies is because of innovation. Large brand name flooring companies have the resources to fund research and development that push the flooring industry forward. As a result, the most cutting edge materials and designs are first available from big name sources. Mohawk carpet, for example, is touting its PET recycling process, in which they manufacture much of their carpet fibers from recycled plastic beverage containers (which actually is higher quality carpet fiber than that garnered from other sources). It's that kind of forward thinking in research, development, and on the production line that makes companies like Mohawk flooring a sound choice for any shopper.

Reason #4: Warranty
The final reason to choose a big name flooring company like Mohawk flooring is because you simply won't find better warranties across the board. And because they are proven companies, with proven staying power, you can be sure that if your Mohawk laminate flooring, for example, fails a few years down the road, Mohawk industries is still going to be around to make things right.

Of course, each homeowner has to make the decision that is best for them. Keep in mind, however that there's a reason the big flooring companies have become household names.

Matt Goering, formerly a carpenter and house painter, is a freelance writer for the home improvement industry who has published over 600 articles.