San Francisco, CA

The nation's largest study exploring what makes homeowners happy where it matters most — in their homes.

San Francisco, CA

How Happy Are San Francisco's Homeowners?

San Francisco is home to one-of-a-kind sites like the Golden Gate Bridge, Fisherman’s Wharf and Haight-Ashbury. So why do San Franciscans report below-average home happiness levels? They’re living in older, smaller spaces with fewer rooms compared with homeowners in other parts of the country. And they’re lacking the closets, storage space and air conditioning that are making homeowners happy in other areas as well. The good news is that homeowners in San Francisco are happy with the accessibility of their city. And, soaring home values will soon give San Franciscans the means to tackle the kitchen and bathroom remodeling projects they say will make them happier.

San Francisco's homeowners told us about the completed home projects that have brought them the most joy - and about the projects they desire that will make them even happier. When projects overlap, it means they make homeowners happy whether they're enjoying them now or aspiring to enjoy them later.

Top Completed ProjectsAlready Making Homeowners Happy

  • Remodeled the kitchen
  • Remodeled a bathroom
  • Painted interior room/area
  • Replaced/refinished flooring
  • Replaced/added windows

Top Projects That WouldMake Homeowners Happier

  • Remodel the kitchen
  • Remodel a bathroom
  • Plant a garden/landscaping
  • Install alternative energy
  • Add a room or rooms

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Happiest Home Features

San Francisco's homeowners told us about the home features that have brought them the most joy - and about the features they desire that will make them even happier. When projects overlap, it means they make homeowners happy whether they're enjoying them now or aspiring to enjoy them later.

Top Completed ProjectsAlready Making Homeowners Happy

  • Lots of natural light
  • Up-to-date kitchen
  • Hardwood flooring
  • Up-to-date bathrooms
  • New appliances

Top Projects That WouldMake Homeowners Happier

  • Up-to-date kitchen
  • Up-to-date bathrooms
  • Organized closet/storage space
  • Freshly painted inteior
  • New appliances

Top Completed ProjectsAlready Making Homeowners Happy

  • Garden
  • Attached garage
  • Patio or deck
  • Trees
  • Privacy

Top Projects That WouldMake Homeowners Happier

  • Solar energy roofing features
  • Freshly painted exterior
  • Professional landscaping
  • Outdoor lighting
  • New roof

It's not just projects and features that make San Francisco's homeowners happy, but also factors such as equity, community and accessibility.

What Makes
Homeowners Happy?

  • Rising home values & equity
  • Easy access to highways
  • Can live & work in close proximity
  • Easy to get around without a car
  • Lots of green space

Overall Home
Happiness

85%

of homeowners consider themselves at least somewhat happy with their homes.

Impact of Home
Equity on Happiness

To Be Happier In My Home
I'd Like To...

57%

of homeowners say they would be happier if they could remodel or add on to their homes.

The results of our Homeowner Happiness Survey suggest that these characteristics describe the average San Francisco home:

  • Homeowners have:2.9 bedrooms

  • Homeowners have:2.1 bathrooms

  • Average time living in home:16 years

  • Average square footage:1,900

  • Age of home:48 years

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Interested in knowing more about what makes homeowners happy - in San Francisco, in other cities, and in the United States as a whole?

Check out the full Homeowner Happiness Report and find out more about our methodology.

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